Website content either attracts your ideal customers ... or drives them away. If you're not sure whether you're hitting the mark, this is the course for you.
Who is this For?
- Small business owners
- Marketing teams
What You'll Learn:
- Key questions you need to be asking (and answering) to increase sales and engagement on your business website
- Why website content positively or negatively impacts customer engagement, search engine optimization, email marketing, and conversions; and
- How to look at your website differently, answer the questions people are asking, and leverage customer reviews and testimonials.
- Instructor: Jen McFarland
- Class Length: 23 min (audio only)
- Category: Marketing (Websites)
- Level: Beginner