Essential Website Copy: Give Customers What They Want

Website content either attracts your ideal customers ... or drives them away. Learn the must-have content every website must-have.
Essential Website Copy: Give Customers What They Want

🎧 15-minute audio lesson

📖 Transcript

✅ Key Actions to Get Started

📊 Beginner (no technical knowledge needed)

Increase Web Conversions with Must-Have Content

Website content either attracts your ideal customers, or it drives them away.

This audio course reviews the key questions you need to be asking (and answering) to increase sales and engagement on your business website.

Learn how website content can positively or negatively affect:

  • Customer engagement
  • Search engine optimization (SEO)
  • Email marketing; and
  • Conversions

Discover how to:

  • Look at your website like your ideal customer
  • Answer the questions people are asking
  • Leverage customer reviews and testimonials

This audio course is available on our website or mobile app. It's included in our monthly or annual subscription plan.

Already a member? Go to the audio course.


Jen McFarland

Jen has more than 25 years of experience in leadership, marketing, and strategic project planning across corporate, nonprofit, and government environments. She is the Co-Founder of Epiphany Courses.


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